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Mascara

Your eye makeup is at its best when you apply a gentle amount of illuminating and lengthening mascara. Whether you choose a basic black or a flirty, fun color that deviates from the norm, your eyes stand out more when you apply this final touch! From base coats and top coats to solutions geared specifically toward bottom lashes, you’ll marvel at the variety of products just for your eyelashes.

Define your lashes with a base mascara, followed by an application of the regular formula in classic black. The dramatic length from the presence of the base will complement and enhance your favorite eye shadow colors!

Accentuate the hue of your eye shadow with liquid eyeliner and lash-plumping mascara. For an added effect, opt for fake eyelashes in a wide variety of lengths depending on the occasion. If you’re striving for an overstated, yet natural look, using a lash serum is a great pre-treatment before applying your mascara to lend your lashes a thicker, fuller appearance.

Put even greater emphasis on your eye shadow with intense eyeliner and eyelash thickening mascara. Long-wear eye pencils come in several shades, like magenta, blue and green, so you don’t have to limit yourself to basic black when it comes to cultivating your makeup style.  

Complete your makeup with a long-lasting, volumizing solution that will enrich your eyelashes and give them that extra boost that will really make them stand out. You can even choose an oscillating formula that will extend your lashes even further with a vibrating brush that leaves behind a high impact with just one stroke of the brush.

Regardless of whether you want to achieve a dramatic or professional look, it’s easy to vary up your appearance when you have the right eye makeup at your disposal. Plus, nothing exudes confidence and elegance quite like pronounced lashes.

For all of your makeup needs, eye-related or otherwise, shop Macy's today!