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Mascara

Your eye makeup is at its best when you apply a gentle amount of illuminating and lengthening mascara. Whether you choose a basic black or a flirty, fun color that deviates from the norm, your eyes stand out more when you apply this final touch! From base coats and top coats to solutions geared specifically toward bottom lashes, you’ll marvel at the variety of products just for your eyelashes.

Define your lashes with a base mascara, followed by an application of the regular formula in classic black. The dramatic length from the presence of the base will complement and enhance your favorite eye shadow colors!

Accentuate the hue of your eye shadow with liquid eyeliner and lash-plumping mascara. For an added effect, opt for fake eyelashes in a wide variety of lengths depending on the occasion. If you’re striving for an overstated, yet natural look, using a lash serum is a great pre-treatment before applying your mascara to lend your lashes a thicker, fuller appearance.

Put even greater emphasis on your eye shadow with intense eyeliner and eyelash thickening mascara. Long-wear eye pencils come in several shades, like magenta, blue and green, so you don’t have to limit yourself to basic black when it comes to cultivating your makeup style.  

Complete your makeup with a long-lasting, volumizing solution that will enrich your eyelashes and give them that extra boost that will really make them stand out. You can even choose an oscillating formula that will extend your lashes even further with a vibrating brush that leaves behind a high impact with just one stroke of the brush.

Regardless of whether you want to achieve a dramatic or professional look, it’s easy to vary up your appearance when you have the right eye makeup at your disposal. Plus, nothing exudes confidence and elegance quite like pronounced lashes.

For all of your makeup needs, eye-related or otherwise, shop Macy's today!

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  • 169 items in Mascara

                    
                
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    • Benefit Cosmetics 2-Pc. Super-Curling Savings! Roller Lash Mascara Set
      A $36.00 value
      Only $24.00
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      (3)
    • Lancôme Monsieur Big Waterproof Travel Size Mascara
      $12.00
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      (1)
    • 4 colors
      Lancôme Big Color Lash Top Coat
      $12.00
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      (9)
    • NEW! Tarte Limited Edition Fairy Lights, Camera, Lashes 4-in-1 Mascara
      $23.00
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    • Lancôme Monsieur Big Waterproof Mascara, 0.33 oz
      $25.00
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      (89)
    • Dior Diorshow Pump 'N' Volume Waterproof Mascara
      $29.50
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      (3)
    • Benefit Cosmetics BADgal BANG! 36-Hour Full-Blast Volumizing Mascara, 0.14 oz
      $24.00
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      (149)
    • Smashbox Super Fan Mascara, Travel Size
      $12.00
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      (1)
    • Dior 2-Pc. Diorshow Pump 'N' Volume Mascara Set
      $29.50
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      (4)
    • IT Cosmetics Superhero Elastic Stretch Volumizing Mascara
      $24.00
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      (579)
    • IT Cosmetics Tightline 3-in-1 Black Primer Eyeliner Mascara, 2 ml, Travel Size
      $10.00
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      (13)
    • Dior Diorshow Pump 'N' Volume Mascara
      $29.50
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    • bareMinerals Lashtopia Volumizing Mascara
      $19.00
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      (33)
    • Benefit Cosmetics BADgal BANG! 36-Hour Full-Blast Volumizing Mascara Mini
      $12.00
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      (109)
    • 2 colors
      Lancôme Monsieur Big Mascara, 0.33 oz
      $25.00
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      (948)
    • NYX Professional Makeup Worth The Hype Mascara
      $8.00
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      (2765)
    • NEW! Clarins Limited Edition Supra Volume Mascara, 0.2-oz.
      $28.00
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    • IT Cosmetics Superhero Elastic Stretch Volumizing Mascara, Travel Size
      $12.00
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      (4)
    • Lancôme Monsieur Big Travel Size Mascara, 0.13 oz
      $12.00
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      (392)
    • 4 colors
      NYX Professional Makeup Super Luscious Mascara
      $7.00
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      (109)
    • Smashbox Super Fan Mascara
      $19.00
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      (507)
    • Clinique High Impact Lash Elevating Mascara, 0.26-oz.
      $19.00
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      (151)
    • JLO X INGLOT Viva Las Lashes Mascara
      $24.00
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      (2)
    • Smashbox 4-Pc. All Summer Long Lip & Eye Set, Created for Macy's
      A $87.00 value
      Only $39.00
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      (3)
    • 2 colors
      Lancôme Grandiose Extreme Mascara, 0.35 oz
      $32.00
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      (474)
    • IT Cosmetics Hello Lashes 5-in-1 Mascara
      $24.00
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      (165)
    • Estée Lauder Mini Pure Color Envy Lash Multi Effects Mascara
      $10.00
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      (1)
    • Lancôme Grandiose Multi-Benefit Lengthening, Lifting and Volumizing Waterproof Mascara
      $32.00
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      (56)
    • Lancôme Cils Booster Mascara Travel Size, 0.135 oz
      $13.00
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      (54)
    • Lancôme Hypnose Drama Mascara Lengthening Instant Volume Mascara Travel Size, 0.135oz
      $13.00
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      (770)
    • 3 colors
      MAC Haute & Naughty Lash Mascara
      $24.00
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      (270)
    • Lancôme Définicils Mascara Travel Size, 0.135oz
      $13.00
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      (673)
    • Clinique Chubby Lash Fattening Mascara, 0.4 oz
      $19.00
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      (416)
    • Urban Decay Troublemaker Mascara
      $24.00
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      (1033)
    • Too Faced Better Than Sex Waterproof Mascara
      $24.00
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      (75)